Botanical Overview
American Beauty Berry (Callicarpa americana) belongs to the Lamiaceae family. Limited but reliable traditional records indicate this plant has recognized medicinal applications in one or more healing traditions. The mint family (Lamiaceae) includes aromatic herbs and shrubs with square stems, opposite leaves, and two-lipped flowers. Many species produce essential oils in glandular trichomes on their leaves and stems. This family is one of the most important sources of culinary and medicinal herbs worldwide.

General Description
American beautyberries produce large clusters of purple berries, which birds and deer eat, thus distributing the seeds.
Family Context
The Lamiaceae family is large and widely distributed. Notable medicinal members include:
- Basil — 86 documented uses
- Rosemary — 60 documented uses
- Agbo — 54 documented uses
- Sage — 49 documented uses
Geographic Distribution
American Beauty Berry has been recorded in 10 countries and territories worldwide, including Bermuda, Brazil, Cuba, Germany, Spain, and others.
Active Compounds
Phytochemical research has identified 30 compounds in this species, including a diverse array of phytochemical classes (see the Complete Chemical Inventory below for the full list).
The identified compounds include the following categories:
- Alkaloid: nitrogenous compounds with diverse pharmacological activities